Durango Effect
California Based Film Production Studio
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NIKE "MAMBA"

R/GA LA teamed up with Durango Effect to shoot Kobe Bryant in an Orange County studio. Director Blake Vincent Kueny & Director of Photography John Schwartzman had 90 mins with Mr. Bryant and what he said in that time was prolific. Blake thought the Mamba Mentaility message could be applied to other great athletes of the world and with the blessing of Bob Hurley this Mamba message cut perfectly with John Florence winning his first world title. 

Blake Kueny, Academy Award Nominee John Schwartzman and CR Stecyk in Orange County.  

Spring 2017